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How Do You And I Find Keywords And Phrases?
How do I find keywords? First, I open a Microsoft Excel spreadsheet and set up three columns with the heading: Competition; Monthly Searches; Keyword Phrase.
1. Keyword Phrase, I start my analysis with a 1 to 2 word search in the Google Keyword Tool this will give me a large list (select 100 for the display) of similar keyword phrases. Please do not click on the: "Only show ideas closely related to my search terms", for the first search. Across the top of the key word list you will see the column headings of: Keyword; Competition; Global Monthly Searches; Local Monthly Searches. Clicking on any one of these headings you can sort the column by that element. We usually sort by "Local Monthly Searches." and initiate my spreadsheet with key phrases that have at least 900 searches per thirty days.
2. Monthly Searches, most of our keyword lists of keyword phrases start out with keywords that have over 900 searches each month. This means that, an average of, 30 surfers on a daily basis look for that keyword. Making use of these search settings, I more often than not end up with a list of more than 50 keyword phrases to consider.
3. Competition: this is the guesswork of this whole process. Google has furnished the specific details that we are using to this point. At this point we someway have to determine just how much competition there is for each of the keyword phrase. This is WhiteGyr's method of doing this and we usually place any web site that we do SEO on the first page of Google. Take the key word phrase and put it between double quotes symbols and then do a search on Google for that keyword. For example lets use, "How Do I Find Keywords", for a search. Close to the top of the Google results page you will find: (About 319,000 results (0.22 seconds). We use this number (319,000) for our Excel spread sheet entry for the Competition column.
Now the analysis gets to be straight forward, we choose the keyword phrases that have the greatest number of Monthly Searches and the least number of Competition. And that is how I find keywords.
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